Super Bowl LIV 2020: Our Creative Round-Up

The most anticipated sporting event of the year has seen the Kansas City Chiefs crowned Super Bowl LIV winners - yee'haw! 

For most, the Super Bowl is a time to sit down in front of the TV, eat copious amounts of junk food and watch their fellow countrymen give each other brain damage through the medium of a contact sport. For others, it’s all about the adverts. By virtue of being one of the single biggest sporting events each year, the Super Bowl provides brands and advertisers the perfect opportunity to one-up each other through clever creative.

We have rounded up some of the best ads from Super Bowl LIV – so grab your chips and dips, crack open a bud light and sit back and relax:

 

Jeep 

Jeep® | “Groundhog Day” | Bill Murray

Agency: Highdive

 

Amazon

Amazon Super Bowl Commercial 2020 - #BeforeAlexa

Agency: Droga5 London

 

Facebook

Facebook Groups: Ready to Rock? I Super Bowl 2020

Agency: In-House

 

Bud Light

Budlight - #PostyStore - Inside Post's Brain

Agency: Weiden + Kennedy

 

SodaStream

SodaStream Discovers Water On Mars: Fresh Sparkling Water in Seconds

Agency: Goodby Silverstein & Partners 

 

Walmart

Walmart Super Bowl Commercial 2020 | Famous Visitors

Agency: Publicis Groupe

 

Snickers

#SnickersFixtheWorld – Full Version

Agency: BBDO New York

 

Little Caesers

Best Thing Since Sliced Bread | Little Caesars Big Game Extended Cut

Agency: Durham Agency 

 

Google

Loretta | Google Super Bowl Commercial 2020

Agency: In-House

 

Avodcados from Mexico

The Avocados from Mexico Shopping Network

Agency: Energy BBDO

 

Reeses

Reese's Take 5

Agency: McGarryBowen

 

Cheetos

Cheetos | Can't Touch This

Agency: Goodby Silverstein & Partners 

By George Greenaway-Poole

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